Yamaha Exhibited 'Passion and Performance' With Game-Changing New Products at the 2014 NAMM Show


Yamaha introduced a formidable lineup of products under its 'Passion and Performance' theme at the 2014 NAMM Show, held from January 23 to 26 in Anaheim, California, USA. As the world's largest musical instrument manufacturer, Yamaha adopted the theme to underscore the company's dedication to, and honor for, the instruments and products the company designs and builds. New Yamaha products to be introduced at the 2014 NAMM Show range from new piano sound technology and industry-leading mixing console updates, to best-in-class drums, guitars and band and orchestral instrument offerings.

The Yamaha exhibit will once again fill the Marquis Ballroom at the Anaheim Marriott Hotel, adjacent to the Anaheim Convention Center. The company will expand its live broadcast of high-definition video from its display throughout the show at streaming product spotlights, interviews and other special events direct to computers and mobile devices of music fans throughout the world.

"Our success and longevity as a company is based on the passion we share with creative people who strive to express themselves and make the world a better place through music," said Mr. Hitoshi Fukutome, president, Yamaha Corporation of America. "We constantly push the bounds of technology, as evidenced by our many patents, that not only enable us to make great instruments, but also reinvent entire instrument categories and create new possibilities. 'Passion and Performance' embody the essence of Yamaha in every product we build, every customer that we serve, and every music lover we delight. We look forward to a spectacular NAMM show, and to showcase our newest product offerings for the world."

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